What We Do
Berry Ecke Briefings
Media Relations — What's Your Story?
We've made several clients a cover story. Our success in media placement has to do with our philosophy. We believe every company has a quality story to tell. We decide on the best medium for the message, then partner with the media most likely to be effective. Because personal follow-up is the secret ingredient in any media relations plan, we make regular contact to ensure our communications reach the right people at the right time.
Our work for The Valerie Fund resulted in coverage that increased public awareness of its services and catapulted special events, such as its annual Sports Dinner and Walk-A-Thon, to unprecedented levels.
We try to know the media in all our clients' markets. However, while established relationships are always helpful, connections are far less important than a good story. We pride ourselves on defining the kind of story that will make an editor take notice. That way, we find our calls are always welcome. And that's welcome news for our clients!
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